Setup Cost: $295 Year 1
License Fee subsequent years: $195
Monthly Mailing Fee for subscribers up to 5,000
You add your own data and send: $35 per Mailshot
We add your data and send: $65 per Mailshot
Suitable for all clients with a mailing list up to 5,000 subscribers
Fee Structure for 5,001 – 15,000 users = .015 cents per user per Mailshot
Fee Structure for 15,001 – 25,000 users = .010 cents per user per Mailshot
Fee Structure for 25,001 – 50,000 users = .005 cents per user per Mailshot
Time-Sensitive Auto Responders
Easily add any number of time-sensitive auto responders to any of your lists. For instance you may have an instant auto responder that welcomes the new subscriber, have a message automatically sent 24 hrs after their subscription and have another mailing sent a week later. Add html or text auto responders to any of your lists with ease.
Multiple Sending Formats
Send your messages in a variety of formats including Multi-Format (MIME), HTML only, or text only
Test Send Before Sending to List
Using the "test send" feature on the preview page allows you to send a test copy of your mailing to a specified address. View your message through the eyes of the subscribers that you're sending to.
Scheduled Sending
Set mailings to send at a time and date of your choice. Useful for future mailings or to send mailings at off-peak times for your server.
(Requires cronjob to be set on the server – 1 time fee $70)
Real-Time Message Queue
The visual message queue allows you to view your message sending status and re- queue your message as needed.
Automatically Detect Duplicates During Mailing
When your mailing is sent MailShot checks for duplicates and ensures that the same address is not sent more than once. You can even specify multiple lists. For example, subscriber test@domain.com subscribed to list A and List B. If you send a mailing to both lists at the same time the subscriber will only receive one mailing.
Include Attachments With Mailings
Add a file or several files to your mailing such as a PDF or picture for distribution to your list. You can add any number of attachments to your message.
Bounced E-mail Management
By setting up the bounced e-mail management feature with MailShot you can detect and delete all bounces that occur after your mailing. The system will then flag bounced addresses. After X times bouncing the address will be removed from your list, keeping your list clean of bad addresses.
Templates, Headers, & Footers
You have the ability to use already sent messages as a template for a future mailing.
Save Messages For Later
Not quite done composing a mailing? No problem. Simply save the message and you can go back and edit it at any future date.
WYSIWYG Visual Text Editor For Composing Mailings
MailShot comes with a powerful text editor for composing HTML rich messages. There's no need to know HTML code. Using our easy to understand MS Word style editor anyone can compose compelling HTML messages complete with images, tables, text formatting and more at the click of a button. (Requires the admin user to be using IE 5.5 + on Windows for the editor to display. Otherwise a text box would be displayed. )
Send through SMTP or your default mail system
MailShot will optionally send using your default mail system on your server. Or you can specify an SMTP server to send your mail through.
Personalize Mailings With Subscribers Data
Easily personalize your mailings with the subscriber's name, e-mail address, and any number of optional fields.
Sending Filters
You are able to create sending filters based on the name, email, subscription date, and any number of the optional fields you may have. For instance, you can create a sending filter that only includes subscribers who signed up after a particular date or a filter that includes everyone with bob in their name or .com in their e-mail address.
Automatic Unsubscribe Link
With the click of a button you may have an automatic unsubscribe link added to the bottom of your mailing. Or, if you so choose, you may insert the unsubscribe link anywhere in the mailing by simply entering %UNSUBSCRIBELINK% where you wish for the link to be placed.
Web Version of Message
By simply entering %WEBCOPYLINK% anywhere within your html message, a link will be produced. When clicked on a web version of that message will be displayed while maintaining read/open tracking along with link tracking. Useful for subscribers unable to view your HTML mailings properly in their email client.
Forward to Friend
To create a link that allows to you to forward to a friend use the tag %PERS_FRIEND%. This directs you to a page that asks your name, friend’s email, friend's name, and a personalized message. After filling out the form the friend receives a thought you may be interested in this mailing letter with a link on the bottom. To create a clickable link that will forward the mailing to a friend you can use the format Click here to forward to a friend
Update Account Information
To create a link that allows your subscriber to update their account (such as email, name and any optional fields). To create a clickable link that will allow your subscribers to update account information you can se the format Click here to forward to friend
Forward to Friend Options
View all of the forwarded messages that have originated from the Send to Friend links. Using this feature, you can track who the messages were sent to, the IP address it originated, and the message that the sender included with the email.
Forward to Friend Statistics
View the link history of the person who sent the link, the message they included with the email, their IP address, and the date and time on which they forwarded the message.
Automatic Link Tracking
When this feature is turned on during a mailing, it looks through your mailing, automatically detects links you have in the mailing and turns them into the Link Tracking mode. Link tracking lets you know who clicks on each link, how many times they clicked, and on what date. You can create a new list based off those statistics.
Open/Read Tracking
When this feature is turned on during a mailing you build statistics each time a user opens and reads your HTML or multi-format mailings. The statistics include who opened and read your mailing, at what date, and how many times. You can create a new list based off those statistics.
Unsubscribed List
For each list all users who have unsubscribed are added to the unsubscribed list. This works with the import feature if you only import users who have not unsubscribed in the past.
Statistical Graph Reporting
You can easily generate graphs for statistical reporting. Graphs include: By List - 30 day subscription trend; 30 day mailing trend, list comparisons by subscribers and messages; By Message - Successful vs Unsuccessful; and Bounced, Read/Open, Link Tracking; and Read/Open Trends over 30 days.
Auto Responder Statistical Info
View number of Auto responders that have been sent, amounts of reads, and bounces. You also can track and report all of these options using Generate Reports.
Double Opt-In/Out Options
When turned on it requires the subscriber to confirm their subscription by clicking on a confirmation link that is sent to their e-mail address. You may turn the Double Opt-In and the Double Opt-Out features on and off separately. Fully customizable and you can have your opt-in/out messages set for HTML or text.
Customizable Subscription & Unsubscribe Forms
Generate Custom Form Code or Use System Generated Code. The choice is yours. Have a generated form embedded into any page of your web site and set the URL's for redirection. Including success URL, error URL, awaiting opt-in URL and more. Thus the user never leaves your design and you have total control!
(Mailshot staff can help set this if your unsure. Fee structure is $55 per hour and normal set up time is 2 hours)
An advanced importer makes it easy to import all your subscriber's data such as email, name, and any number of optional fields. Use dropdown menus to match the first row and column with all your subscriber fields. Other import specific features: -> Option to require subscriber's confirmation when importing. -> Only import addresses that have not unsubscribed to the
We look forward to watching your online business grow !
Kind Regards,
The Team at Mailshot
www.mailshot.com.au
info@mailshot.com.au